
Blogpost and Social Images
I collaborated with Reforge’s Marketing team to synthesize their heavy blogposts into key visuals. These posts were shared on LinkedIn where they created thoughtful discussions in the threads due to their instructional nature.
D E S I G N P R I N C I P L E S
Brand Takeaway
To keep the brand top of mind, I included lists and tables that readers could screenshot and save for their own reference. These were easy-to-follow and spoke to Reforge’s brand of being the company that demystified Tech topics.
Clarifying
These blogposts were thick! Images couldn’t be there for the sake of “breaking a wall of text”. I chose to visualize paragraphs with particularly dense info.
Single-most-important
When making social images, I would redesign a “nutshell” version that contained the most important ideas to attract potential customers and to engage the interest of existing ones.